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Surge in Job Applications at Fiordland Lobster Company

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The Fiordland Lobster Company is witnessing an unprecedented wave of job applications, with a remarkable 91 submissions for a factory hand position in Te Anau and over 120 for a role in Auckland. These figures do not account for overseas applicants or those lacking work visas. According to Toni Magi, the group human resources manager, the surge reflects a significant labour shortage across New Zealand, where job seekers are increasingly desperate for work.

Magi noted that the current job market does not align with the wide range of positions often advertised. Entry-level roles, such as those at Fiordland Lobster, typically do not require specific qualifications, making them attractive to a diverse pool of applicants. The noticeable increase in applications over the past 10 to 12 months indicates a shift in the employment landscape, with many candidates willing to relocate to Te Anau for job opportunities.

Challenges Faced by Job Seekers

The sheer volume of applications presents unique challenges for job seekers. Magi emphasized the importance of standing out among a crowded field: “I think it’s hard for job hunters because they’ve got to be able to set themselves apart and be the one that stands out in all those applications.” She highlighted that many applicants make avoidable mistakes, such as submitting documents that reference a different company or job title.

Magi encouraged candidates to adhere closely to the job requirements and to utilize cover letters effectively, as these are crucial opportunities to showcase their skills.

The situation is echoed by Neil Webster, country manager for Employment Hero, who acknowledged the tough climate for job applicants. While there are areas of growth, small to medium enterprises (SMEs) report ongoing pressures. “Heading into December, it’s clear many New Zealanders are still scrambling for stability, and businesses are feeling it too,” he stated.

Personal Stories of Job Seekers

Among those affected is Emily Turner, who has spent 16 months searching for a management-level position. Despite applying for approximately 50 jobs and participating in over ten interviews, she has faced challenges, particularly in securing senior roles. “No hiring manager is going to hire me for a lower-level role when I often have more experience than they do,” she explained.

Turner is now contemplating a move to Australia, a difficult decision given her homeownership and the responsibility of caring for an ageing parent. Additionally, she is facing financial pressure as she approaches the end of her interest-only home loan period and must contend with body corporate fees.

The landscape of job seeking in New Zealand is evolving, with an increasing number of individuals vying for limited opportunities. As the employment market continues to adjust, both employers and applicants must navigate the complexities that come with these changing dynamics.

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