Roma Riaz Defies Beauty Standards, Addresses Colourism Ahead of Miss Universe

Roma Riaz, the reigning Miss Universe Pakistan 2025, has taken a stand against online attacks related to her appearance, addressing issues of colourism and body shaming that have surfaced over recent days. In a heartfelt video shared on Instagram, Riaz refused to apologise for her skin tone and body type, asserting her commitment to challenge traditional beauty standards that often marginalise women with fuller figures and darker skin.

Riaz’s message highlights the pervasive nature of colourism in South Asian cultures, where societal norms frequently dictate narrow definitions of beauty. She stated, “I will not apologise for looking like my people,” reinforcing that beauty should not be confined to fairness. Riaz emphasised the significance of her skin tone, which she believes embodies the resilience of women who contribute to society in profound ways.

Championing Change and Inclusivity

As she prepares for the Miss Universe 2025 pageant in Thailand on November 21, 2025, Riaz positions herself not only as a contestant but as a representative of a transformative generation. Her comments resonated with many, urging critics to reflect on Pakistan’s image on the global stage. “If you don’t have anything nice to say, for the sake of Pakistan’s reputation, don’t say anything,” she remarked, highlighting the importance of fostering a positive dialogue.

Riaz also reached out to young girls across South Asia, affirming that beauty is not defined by restrictive expectations. She urged those who feel they are “too dark, too different, or too bold” to embrace their uniqueness and celebrate their identities. Acknowledging the challenges she faces as one of the first dark-skinned women to represent Pakistan at an international level, she remains determined to pave the way for future generations.

Global Support and Unity

In her social media caption, Riaz expressed gratitude for the support she has received from individuals in Pakistan, India, Latin America, and beyond. She noted that “beauty, kindness, and unity go far beyond borders,” encouraging a collective shift towards inclusivity.

As the pageant approaches, Riaz stands empowered, illustrating the potential for redefining beauty standards in South Asia. Her courage to confront prejudice serves as a beacon for many, promoting a broader understanding of beauty that values diversity over conformity. Riaz’s journey not only challenges societal norms but also inspires a dialogue about acceptance and empowerment for women everywhere.